branding

English dictionary entry

Meanings

noun
  1. The process in which a mark, usually a symbol or ornamental pattern, is burned into the skin of a living animal or person (usually a livestock animal).
  2. The promotion of a commercial brand of product or service in order to give it greater public awareness.
  3. The trade dress thus presented (trademarks, wordmarks, colorways, liveries, and so on).
verb
  1. present participle and gerund of brand

Pronunciation

/ˈbrændɪŋ/ LL-Q1860 (eng)-Vealhurl-branding.wav

Word forms

branding brandings
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