English Explanatory Dictionary

co-branding

English dictionary entry

Meanings

noun
  1. The combination of two or more well-known brands for marketing purposes, to strengthen one another's preference or purchase intentions, or to reach a broader audience.

Word forms

co-branding co-brandings

Etymology

From co- + branding.

This entry uses open data from Wiktionary (CC BY-SA/GFDL). Word forms are used for search and are not indexed as separate pages.
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