upfront
Meanings
adj
- Honest, frank and straightforward.
- Open, admitted, out.
- In a forward, leading or frontward position.
- Of money, paid in advance.
adv
- Beforehand.
- As an attacker.
noun
- A meeting of network executives with the press and major advertisers, signaling the start of advertising sales for a new season.
verb
- To bring to the fore; to place up front for consideration.
Pronunciation
Word forms
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