sharebait

English dictionary entry

Meanings

noun
  1. Website content that exists only to be shared, aimed at generating advertising revenue, especially at the expense of quality or accuracy, relying on sensationalist headlines to attract click-throughs.

Pronunciation

/ˈʃɛɹ.beɪt/

Word forms

sharebait share-bait share bait

Etymology

From share + -bait (manipulation to elicit a particular response).

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