mom test

English dictionary entry

Meanings

noun
  1. A method of asking open-ended questions to consumers about a product or business idea, in order to gain honest feedback.

Word forms

mom test the mom test

Etymology

Coined by Rob Fitzpatrick in 2013. The idea is that someone could use the method against their own mother, despite the usual positive bias that she would have for her child's ideas.

This entry uses open data from Wiktionary (CC BY-SA/GFDL). Word forms are used for search and are not indexed as separate pages.