clickbait

English dictionary entry

Meanings

noun
  1. Website content that is aimed at generating advertising revenue, especially at the expense of quality or accuracy, relying on sensationalist headlines to attract click-throughs; such headlines.
verb
  1. To add clickbait to a web page; to direct clickbait at someone.

Pronunciation

/ˈklɪkbeɪt/ LL-Q1860 (eng)-Flame, not lame-clickbait.wav

Word forms

clickbait clickbaits click-bait click bait clickbaiting clickbaited

Etymology

From click + -bait (manipulation to elicit a particular response).

Synonyms

Related words

Derived words

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