brandscape
Meanings
noun
- The range of brands available in the market or a specific market segment, especially considered collectively as a cultural phenomenon.
Word forms
Etymology
Blend of brand + landscape. Anthropologist John Sherry is credited with coining term in 1986.
Related words
This entry uses open data from Wiktionary (CC BY-SA/GFDL). Word forms are used for search and are not indexed as separate pages.